|Japanese Name||志田 京香|
Kyouka Shida (志田 京香 Shida Kyōka) is a minor supporting character in Puella Magi Kazumi Magica. She is a cosmetics saleswoman. She was turned into a pseudo-witch by Yuuri and saved by Kazumi, Kaoru, and Umika.
Kyouka protests against the sale and use of cheap, unhealthy cosmetics. She just wants girls to be beautiful in a safe way.
In Chapter 2, Kyouka is turned into a pseudo-witch by Yuuri with an Evil Nut. Her pseudo witch attacks girls buying cheap cosmetic products then later attempts to attack a ganguro concert, but is defeated and saved by Kazumi, Umika and Kaoru.