Events and venues

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Thanks to its popularity, Puella Magi Madoka Magica has inspired or has been involved in all sorts of events. Here is a list of events somehow connected to the Madoka universe.

Official

2011

Madoka Magica Café

The Good Smile Café is a café in Tokyo specialized in anime and otaku culture. After the TV series ended, the café turned into "Madoka Magica Café" for a few months (two months were planned; the event was extended by one extra month due to its popularity).

Puella Magi Madoka Magica premiere in the US

At Otakon 2011 in Baltimore (Maryland), Aniplex of America screened the first three episodes of Madoka Magica with English subtitles. The event was then followed by an interview of Atsuhiro Iwakami, the series director.

Movic Madoka Magica Exhibit

Hosted in various sites in Japan from December to March. It recreates the environment of the anime, with an exhibition of key moments from the anime in both 2-D and 3-D displays, a Madoka-themed game area, and a shop.

2012

Otakon 2012

Otakon 2012 in Baltimore, Maryland featured panels and autograph sessions with Gen Urobuchi, Ai Nonaka, and several English VA's in addition to a screening of Madoka's finale.

2013

Madoka Magica the Movie Exhibition: Beginnings and Eternal

A traveling event displaying artwork from the first two Madoka Magica movies and featuring a life-sized figure of Ultimate Madoka.

Madoka Magica the Movie Exhibition: "I want to see you once more..."

Recreates the environment of Madoka Magica the Movie: Rebellion with images and life-sized figures. Visitors also have access to a café and a shop. Held in Tokyo, Osaka and Nagoya.

2015/2016

Puella Magi Madoka Magica Concept Movie

A short movie depicting ideas and concepts to feature in the new animated Puella Magi Madoka Magica installment, unveiled during the Madogatari event.

2025/2026

SHAFT 50

An event hosted to celebrate Shaft's 50th anniversary, showing off production material, notes, and more from the creation of Puella Magi Madoka Magica, Monogatari, and Magia Record.

Magical Girls' Prayer Exhibition

An event hosted at the Tokyu Plaza Omotesando Harajuku in collaboration with Shaft showing off the members of the Holy Quintet, as well as various scenes from the shows.

Tokyo Skytree x Puella Magi Madoka Magica

A limited run event at the Tokyo Skytree to build excitement for the Walpurgisnacht: Rising movie release.

Unofficial

April Fools' Day 2011

Coverage of various spoofs and parodies related to Madoka Magica that appeared on April 1, 2011.

Saimoe Tournament 2011 / 2013

The Saimoe Tournament is a contest organised by Japanese anime enthusiasts from 2ch, which aims at determining the most moe girl of the year. The cast also participated in the Best Moe Tournament 2011 and the International Saimoe League 2012.

Divine Gate Collaboration Event

A crossover with the mobile game Divine Gate, featuring new character Pia Undo.