TV Ratings

TV ratings (in percentages) for Puella Magi Madoka Magica by Video Research LTD that was leaked to 2ch. The Kansai, Kanto, and Chubu regions cover two-third of the Japanese population.

Average Rating

Class	Demographic	Kansai	Kanto	Nagoya	Est. Viewers*
世帯	Household Share	2.3	1.4	1.7	570,000 (households)
KIDS	Age 4-12	0.2	0.0	0.0	3,500
TEEN	Age 13-19	1.7	1.7	0.5	78,000
M1	Male age 20-34	2.8	1.3	2.5	140,000
M2	Male age 35-49	1.6	0.6	0.9	80,000
M3	Male age 50 up	0.4	0.3	0.4	57,000
F1	Female age 20-34	1.1	0.6	0.7	53,000
F2	Female age 35-49	0.9	0.7	0.3	57,000
F3	Female age 50 up	0.4	0.4	0.3	73,000

Viewer estimate based on 2010 Japanese Census Data

Kansai Region

Episode	Air Date	世帯	個人	KID	TEN	M1	M2	M3	F1	F2	F3
1	01/06 MBS 25:25-25:55	2.5	1.1	0.0	1.8	1.2	2.5	0.3	1.8	0.9	1.1
2	01/13 MBS 25:06-25:36	3.0	1.2	0.0	1.2	3.4	1.5	1.1	1.7	1.9	0.5
3	01/20 MBS 25:35-26:05	2.7	1.1	0.7	2.4	2.2	1.7	0.7	2.1	1.3	0.1
4	01/27 MBS 25:35-26:05	1.9	0.8	0.0	2.0	1.1	2.4	0.1	0.4	0.5	0.9
5	02/03 MBS 26:01-26:31	1.6	0.7	0.0	1.7	3.0	0.8	0.3	0.6	0.8	0.0
6	02/10 MBS 25:25-25:55	3.2	1.3	1.7	2.8	2.5	0.7	0.9	1.4	1.0	0.9
7	02/17 MBS 25:25-25:55	2.0	0.8	0.0	0.8	1.4	1.5	1.0	0.2	1.2	0.3
8	02/24 MBS 25:25-25:55	2.0	0.8	0.0	1.3	2.7	1.8	0.4	0.8	0.5	0.2
9	03/03 MBS 25:25-25:55	1.8	0.8	0.0	1.5	1.9	1.8	0.1	2.1	0.6	0.2
10	03/10 MBS 25:25-25:55	2.5	1.0	0.0	0.7	4.4	1.7	0.3	1.2	1.7	0.3
11	04/21 MBS 26:40-27:10	2.0	0.7	0.0	1.9	5.2	1.0	0.0	0.0	0.6	0.0
12	04/21 MBS 27:10-27:40	2.3	0.8	0.0	2.3	5.0	1.2	0.0	0.4	0.3	0.2

Kanto Region

Episode	Air Date	世帯	個人	KID	TEN	M1	M2	M3	F1	F2	F3
1	01/07 TBS 26:10-26:40	1.6	0.7	0.2	3.5	1.3	0.4	0.3	0.8	0.5	0.2
2	01/14 TBS 25:55-26:25	1.5	0.7	0.0	1.1	1.6	0.7	0.3	0.3	0.9	0.8
3	01/21 TBS 25:55-26:25	1.4	0.6	0.0	1.0	1.0	0.9	0.3	0.2	1.6	0.3
4	01/28 TBS 25:55-26:25	1.2	0.4	0.0	1.5	2.5	0.3	0.3	0.0	0.3	0.0
5	02/04 TBS 25:55-26:25	1.9	0.8	0.0	1.8	1.4	1.0	1.0	0.0	1.5	0.1
6	02/11 TBS 25:55-26:25	1.4	0.6	0.0	3.6	1.2	0.2	0.1	0.9	0.6	0.3
7	02/18 TBS 25:55-26:25	1.7	0.6	0.0	0.9	1.4	0.7	0.3	0.7	0.5	0.9
8	02/25 TBS 25:55-26:25	1.7	0.8	0.0	2.9	2.7	0.7	0.5	0.7	0.3	0.2
9	03/04 TBS 25:55-26:25	2.2	1.0	0.0	2.3	0.7	1.8	0.1	1.2	2.3	0.6
10	04/21 TBS 27:00-27:30	0.8	0.3	0.0	0.0	0.7	0.0	0.3	0.7	0.0	0.7
11	04/21 TBS 27:30-28:00	0.7	0.3	0.0	0.7	0.7	0.0	0.1	0.7	0.0	0.4
12	04/21 TBS 28:00-28:30	0.7	0.3	0.0	1.0	0.7	0.0	0.0	0.7	0.0	0.3

Chubu Region

Episode	Air Date	世帯	個人	KID	TEN	M1	M2	M3	F1	F2	F3
1	01/12 CBC 26:00-26:30	1.2	0.4	0.0	0.0	1.9	0.8	0.2	1.2	0.0	0.1
2	01/19 CBC 26:00-26:30	1.2	0.4	0.0	0.0	1.8	1.3	0.3	0.1	0.1	0.3
3	01/26 CBC 26:00-26:30	1.5	0.6	0.0	0.8	1.2	1.0	0.3	1.2	1.0	0.3
4	02/02 CBC 26:46-27:16	2.1	0.7	0.0	0.6	2.4	1.0	0.4	0.6	0.1	1.0
5	02/09 CBC 26:00-26:30	1.3	0.5	0.0	0.1	2.4	0.8	0.2	0.1	0.0	0.4
6	02/16 CBC 26:00-26:30	1.9	0.6	0.0	0.4	2.8	1.1	0.4	1.0	0.0	0.4
7	02/23 CBC 26:00-26:30	2.1	0.8	0.0	2.2	1.8	1.2	0.7	0.6	0.8	0.4
8	03/02 CBC 26:04-26:34	1.7	0.6	0.0	0.7	2.8	0.9	0.1	0.6	0.9	0.4
9	03/09 CBC 26:04-26:34	1.7	0.6	0.0	0.2	1.6	0.9	0.8	1.2	0.2	0.4
10-12	04/24 CBC 26:45-28:15	1.9	0.6	0.0	0.4	3.9	0.7	0.4	0.7	0.3	0.0

Demographics Comparison

Series	Male	Female	Non-Otaku
General audience	50%	50%
K-on!!	63.2%	36.8%	15.3%
Black Butler	33.5%	66.5%	10.1%
Strike Witches 2	89.9%	10.1%	1.6%
Madoka Magica	71.1%	28.0%	0%

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  Published on Ure Pia (Issue ???)

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External Links

• 2ch leak