Ashley Taylor in Magia Exedra

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Ashley Taylor
Japanese Name アシュリー・テイラー
Character Designer
Primary Artist 		Benio
Voiced by Japanese: Sally Amaki
English: Sally Amaki
Release Date (Global): March 26, 2025
For her full bio, see Ashley Taylor.

"Studying in Japan is awesome fun! Time to find more kawaii for my vlog viewers back home! Daddy, please watch over me while I pursue my passions!" - Episode 0 of her Magical Girl Story.

Ashley Taylor is a playable character in the 2025 mobile game Puella Magi Madoka Magica Magia Exedra. She is an original character from puella Magi Madoka Magica Side Story: Magia Record.

General Info

Physical Features
Age 16
Eye colour Hot Pink
Hair colour Blonde with pink and cyan highlights
Height 157cm
Magic
Soul Gem Red gem (choker)
Weapon Kumanosuke (teddy bear plushie surrounded by smaller floating bear heads)
Witch Form Zipzap
Powers and Abilities Reversal/Switch (the power to reverse what is received)
Wish “I wish for my dad's permission to study abroad.”
Other
Japanese pronoun Watashi (私)
Known relatives Unnamed father (deceased), unnamed mother
Origins Unknown city in California, United States of America
School Kosho Academy, 10th grade

Game Info

A Magical Girl from California who is in search of Japanese kawaii culture. She's obsessed with all things kawaii from Harajuku fashion to anime and manga. She even uploads videos to show the people back home. Kumanosuke, the bear plushie she got from her father, is her most precious treasure.
General info
[Glittering Hurricane] Ashley Taylor
([オシャンティックハリケーン] アシュリー・テイラー )

Element Role Rarity SPD
Void Breaker ✦✦✦✦ 114
HP ATK DEF
Lvl.1 290 82 97
Max 7476 2243 2483
Magic Lvl. Buff +2430 +800 +800
Critical Rate Magic Buff Critical DMG Magic Buff
+5% +10%
Ascension
✤✢✢✢✢ ✤✤✢✢✢ ✤✤✤✢✢ ✤✤✤✤✢ ✤✤✤✤✤
  • Increases HP/ATK/DEF by 2%.
  • At battle start, increases SPD by 20% (2 turns).
  • Increases HP/ATK/DEF by 2%.
  • Increases break bonus by 20%.
  • Increases HP/ATK/DEF by 2%.
  • Increases Special Attack Lvl. Cap by 3.
  • Increases HP/ATK/DEF by 2%.
  • On enemy break, advances all allies' action order by 10%.
  • Increases HP/ATK/DEF by 2%.
  • Increases Special Attack Lvl. Cap by 3.
Skills
Special Attack Battle Skill Basic Attack Ability Support Ability
Glittering Hurricane
(オシャンティックハリケーン ) 		75 MP Fancy Boomerang
(ファンシーブーメラン ) 		— Chase
(チェイス ) 		Defense
(ディフェンド )
Deals 110-165% void DMG to all enemies.
Increases own SPD by 25-30% (2 turns). 		Deals 60-100% void DMG to all enemies.
Increases own break bonus by 40-80% (2 turns). 		Deals 50-100% void DMG to a single enemy. On enemy break, triggers a follow-up attack.

Follow-Up Attack:
Deals 30-50% void DMG to all enemies. 		Equipped to Breaker:
Decreases DMG taken by 3-5%.
Skill scaling
0
1
2
3
4
5
6
7
8
9
10
ⅠⅡ
11025
11225
11426
11826
12227
12727
13228
14029
15129
16530
ⅠⅡ
6040
6343
6646
7050
7555
7959
8464
8969
9474
10080
Ⅰ
50
54
58
63
68
74
80
86
92
100
Ⅰ
30
31
33
35
37
40
42
44
47
50
Ⅰ
3
3.2
3.4
3.7
3.9
4.1
4.3
4.6
4.8
5
Unique Crystalis Ability
Your Dose of Kawaii!
(KAWAIIをお届けしマスヨ！ )
 Increases break gauge depletion (3).
On follow-up attack, increases break bonus by 30% (2 turns).
Magic Level Buffs
1-15 16-30 31-45 46-60 61-75 76-90 91-105 106-120
1 HP +90 16 HP +90 31 DEF +32 46 HP +90 61 Critical
Rate 		+2.5% 76 Critical
DMG 		+2% 91 HP +90 106 HP +90
2 ATK +32 17 ATK +32 32 HP +90 47 ATK +32 62 HP +90 77 HP +90 92 ATK +32 107 ATK +32
3 DEF +32 18 DEF +32 33 Battle
Skill 		Lvl.4 48 Ability Lvl.5 63 Battle
Skill 		Lvl.7 78 Support
Ability 		Lvl.5 93 Ability Lvl.8 108 Ability Lvl.9
4 HP +90 19 HP +90 34 ATK +32 49 DEF +32 64 ATK +32 79 ATK +32 94 DEF +32 109 DEF +32
5 Battle
Skill 		Lvl.2 20 Battle
Skill 		Lvl.3 35 DEF +32 50 Critical
DMG 		+2% 65 DEF +32 80 DEF +32 95 HP +90 110 HP +90
6 ATK +32 21 ATK +32 36 Basic
Attack 		Lvl.4 51 Battle
Skill 		Lvl.6 66 Support
Ability 		Lvl.3 81 Battle
Skill 		Lvl.8 96 Support
Ability 		Lvl.8 111 Battle
Skill 		Lvl.10
7 DEF +32 22 DEF +32 37 HP +90 52 HP +90 67 HP +90 82 HP +90 97 ATK +32 112 ATK +32
8 HP +90 23 HP +90 38 ATK +32 53 ATK +32 68 ATK +32 83 ATK +32 98 DEF +32 113 DEF +32
9 ATK +32 24 ATK +32 39 Ability Lvl.4 54 Basic
Attack 		Lvl.6 69 Basic
Attack 		Lvl.7 84 Support
Ability 		Lvl.6 99 Battle
Skill 		Lvl.9 114 Support
Ability 		Lvl.10
10 Basic
Attack 		Lvl.2 25 Basic
Attack 		Lvl.3 40 DEF +32 55 DEF +32 70 DEF +32 85 DEF +32 100 Critical
DMG 		+2% 115 HP +90
11 DEF +32 26 Critical
DMG 		+2% 41 HP +90 56 HP +90 71 HP +90 86 HP +90 101 HP +90 116 Critical
DMG 		+2%
12 HP +90 27 DEF +32 42 Battle
Skill 		Lvl.5 57 Ability Lvl.6 72 Support
Ability 		Lvl.4 87 Basic
Attack 		Lvl.8 102 Support
Ability 		Lvl.9 117 Basic
Attack 		Lvl.10
13 ATK +32 28 HP +90 43 ATK +32 58 ATK +32 73 ATK +32 88 ATK +32 103 ATK +32 118 HP +90
14 DEF +32 29 ATK +32 44 DEF +32 59 DEF +32 74 DEF +32 89 DEF +32 104 DEF +32 119 Critical
Rate 		+2.5%
15 Ability Lvl.2 30 Ability Lvl.3 45 Basic
Attack 		Lvl.5 60 Support
Ability 		Lvl.2 75 Ability Lvl.7 90 Support
Ability 		Lvl.7 105 Basic
Attack 		Lvl.9 120 Ability Lvl.10

A Magical Girl from California who is in search of Japanese kawaii culture. She's obsessed with all things kawaii from Harajuku fashion to anime and manga. She even uploads videos to show the people back home. Kumanosuke, the bear plushie she got from her father, is her most precious treasure.
General info
[Ashley's Kioku] Ashley Taylor
([アシュリーのキオク] アシュリー・テイラー )

Element Role Rarity SPD
Dark Attacker ✦✦✦ 95
HP ATK DEF
Lvl.1 232 120 78
Max 6523 2853 2185
Magic Lvl. Buff +2430 +800 +800
Critical Rate Magic Buff Critical DMG Magic Buff
+5% +10%
Ascension
✤✢✢✢✢ ✤✤✢✢✢ ✤✤✤✢✢ ✤✤✤✤✢ ✤✤✤✤✤
  • Increases HP/ATK/DEF by 2%.
  • At battle start, increases SPD by 10 (2 turns).
  • Increases HP/ATK/DEF by 2%.
  • Increases follow-up attack DMG dealt by 10%.
  • Increases HP/ATK/DEF by 2%.
  • Increases DMG dealt by 5%.
  • Increases HP/ATK/DEF by 2%.
  • On enemy break, advances action order by 10%.
  • Increases HP/ATK/DEF by 2%.
  • Increases DMG dealt by 5%.
Skills
Battle Skill Basic Attack Ability Support Ability
Bombing Bear
(ボミングベア ) 		— Chase
(チェイス ) 		Assault
(アサルト )
Deals 70-120% dark DMG to all enemies.
Increases own DMG dealt by 8-18% (1 turn). 		Deals 50-100% dark DMG to a single enemy. On enemy break, triggers a follow-up attack.

Follow-Up Attack:
Deals 35-60% dark DMG to all enemies. 		Equipped to Dark:
Increases ATK by 5-7.5%.
Skill scaling
0
1
2
3
4
5
6
7
8
9
10
ⅠⅡ
708
749
7810
8311
8812
9413
10014
10615
11216
12018
Ⅰ
50
54
58
63
68
74
80
86
92
100
Ⅰ
35
37
39
42
44
47
50
53
56
60
Ⅰ
5
5.3
5.6
5.8
6.1
6.4
6.7
6.9
7.2
7.5
Unique Crystalis Ability
Now I'm Even More Kawaii
(KAWAIIが増えましたネー )
 Increases follow-up attack DMG dealt by 40%.
Magic Level Buffs
1-15 16-30 31-45 46-60 61-75 76-90 91-105 106-120
1 HP +90 16 HP +90 31 DEF +32 46 HP +90 61 Critical
Rate 		+2.5% 76 Critical
DMG 		+2% 91 HP +90 106 HP +90
2 ATK +32 17 ATK +32 32 HP +90 47 ATK +32 62 HP +90 77 HP +90 92 ATK +32 107 ATK +32
3 DEF +32 18 DEF +32 33 Battle
Skill 		Lvl.4 48 Ability Lvl.5 63 Battle
Skill 		Lvl.7 78 Support
Ability 		Lvl.5 93 Ability Lvl.8 108 Ability Lvl.9
4 HP +90 19 HP +90 34 ATK +32 49 DEF +32 64 ATK +32 79 ATK +32 94 DEF +32 109 DEF +32
5 Battle
Skill 		Lvl.2 20 Battle
Skill 		Lvl.3 35 DEF +32 50 Critical
DMG 		+2% 65 DEF +32 80 DEF +32 95 HP +90 110 HP +90
6 ATK +32 21 ATK +32 36 Basic
Attack 		Lvl.4 51 Battle
Skill 		Lvl.6 66 Support
Ability 		Lvl.3 81 Battle
Skill 		Lvl.8 96 Support
Ability 		Lvl.8 111 Battle
Skill 		Lvl.10
7 DEF +32 22 DEF +32 37 HP +90 52 HP +90 67 HP +90 82 HP +90 97 ATK +32 112 ATK +32
8 HP +90 23 HP +90 38 ATK +32 53 ATK +32 68 ATK +32 83 ATK +32 98 DEF +32 113 DEF +32
9 ATK +32 24 ATK +32 39 Ability Lvl.4 54 Basic
Attack 		Lvl.6 69 Basic
Attack 		Lvl.7 84 Support
Ability 		Lvl.6 99 Battle
Skill 		Lvl.9 114 Support
Ability 		Lvl.10
10 Basic
Attack 		Lvl.2 25 Basic
Attack 		Lvl.3 40 DEF +32 55 DEF +32 70 DEF +32 85 DEF +32 100 Critical
DMG 		+2% 115 HP +90
11 DEF +32 26 Critical
DMG 		+2% 41 HP +90 56 HP +90 71 HP +90 86 HP +90 101 HP +90 116 Critical
DMG 		+2%
12 HP +90 27 DEF +32 42 Battle
Skill 		Lvl.5 57 Ability Lvl.6 72 Support
Ability 		Lvl.4 87 Basic
Attack 		Lvl.8 102 Support
Ability 		Lvl.9 117 Basic
Attack 		Lvl.10
13 ATK +32 28 HP +90 43 ATK +32 58 ATK +32 73 ATK +32 88 ATK +32 103 ATK +32 118 HP +90
14 DEF +32 29 ATK +32 44 DEF +32 59 DEF +32 74 DEF +32 89 DEF +32 104 DEF +32 119 Critical
Rate 		+2.5%
15 Ability Lvl.2 30 Ability Lvl.3 45 Basic
Attack 		Lvl.5 60 Support
Ability 		Lvl.2 75 Ability Lvl.7 90 Support
Ability 		Lvl.7 105 Basic
Attack 		Lvl.9 120 Ability Lvl.10

Summary

A Magical Girl from California who is in search of Japanese kawaii culture. She's obsessed with all things kawaii form Harajuku fashion to anime and manga. She even uploads videos to show the people back home. Kumanosuke, the bear plushie she got from her father, is her most precious treasure.

Side Story

For the full transcript, see Magia Exedra Story Transcripts/Magical Girl - Ashley Taylor - Can't Be Myself Without What I Love

Appearances

Trivia

  • She is, so far, the only character in Magia Exedra to have both English and Japanese voice lines.
  • Ashley shares a quirk with Masara, in that Ashley's 3* Kioku's Element is the same as it was Magia Record, but her 4* Kioku has the type changed to Void.

Gallery

  • Magical Girl (3D)
    Magical Girl (3D)
  • Magical Girl (2D)
    Magical Girl (2D)
  • Casual outfit
    Casual outfit
  • School uniform
    School uniform
Kioku
  • Glittering Hurricane
    Glittering Hurricane
  • Ashley's Kioku
    Ashley's Kioku
Portraits
Magical Kawaii Duo
Cherish the One Life We Live
Magia Correspondence
  • Magia Correspondence #3
    Magia Correspondence #3
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