Matsuri Hinata in Magia Record

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Matsuri Hinata
Card 40324 l.png
Japanese Name 日向 茉莉 (Hinata Matsuri)
Voiced by Japanese: Rie Murakawa []

For her full bio, see Matsuri Hinata.

General info

Physical features

  • Age: 13 - 14 (estimated)
  • Height: 147.6 cm
  • Weight: 41.3 kg
  • Eye colour: Green
  • Hair colour: Dark green
  • Blood type: O


  • Soul gem: Green oval worn as a hair clip on the left of her forehead.
  • Weapon: Gauntlets
  • Wish: To be able to see, as she was blind in the past.
  • Witch Form: Elise
  • Japanese pronoun: Matsuri (マツリ)
  • Known relatives: Kagari Hinata, her older sister; Tsubaki Mikoto, her deceased surrogate mother; her father and her deceased mother.
  • School: Akanegasaki Middle School. She is a first-year student.

Game Info

Game related data
Rarity Final Lv Type Attribute
★4 → ★5 100 Balance Attribute forest.png
Initial 6016 1915 1988
Max at ★4 21188 6794 7415
Max at ★5 26713 8565 9362
Disk accele.png Disk accele.png Disk blast vertical.png Disk charge.png Disk charge.png
Connect: Everyone Let's Get Along
★4: Attack UP [VII] & Guaranteed Evade & Chance to Anti-Evade
★5: Attack UP [IX] & Guaranteed Evade & Guaranteed Anti-Evade
Magia: Touch the Impact
★4: Damage to Single Enemy [V] & Guaranteed Stun (Single / 1 T) & Guaranteed Skill Seal (Single / 2 T) & Guaranteed Magia Seal (Single / 2 T)
★5: Damage to Single Enemy [VII] & Guaranteed Stun (Single / 1 T) & Guaranteed Skill Seal (Single / 2 T) & Guaranteed Magia Seal (Single / 2 T)
Damage to Single Enemy [IX] & Guaranteed Stun (Single / 1 T) & Guaranteed Skill Seal (Single / 2 T) & Guaranteed Magia Seal (Single / 2 T)


One of four magical girls that goes to Akanegazaki Middle School. Pure and friendly, between the four she's the one that sets the mood. I think it's more fun to have a lot of friends, and try to get along with everyone. When she was young, she couldn't see with her eyes so she couldn't go out much, and now she has a longing for the outside world.

Doppel Description

The Doppel of dreaming. Its form is a curtain. The master of this emotion desires a peaceful world. If one gazes at reality, they find it overflowing with things from which they’d rather avert their eyes. But if they put themselves in the hands of this Doppel, it’ll pull them far away from the tragic real world. It envelopes them as if shutting out the world outside, and will eventually entice them to sleep, but the only thing that awaits them is a dream bedecked with terror. The panorama that stretches out before them will intensely disturb and destroy their mind. Nobody ever said dreams are always enjoyable… This too is reality, in the end.

Side Story

Event Appearances


  • Matsuri's first name is spelt with the kanji for "jasmine", a type of flower. "Matsuri" can also mean a festival or celebration.
  • Matsuri's last name, Hinata, means "sunny place".


  • The name of her Doppel is possibly a reference to Mori Ougai's story The Dancing Girl, where the female protagonist is named Elise. Knowing that several Doppel names are references to literature, this is not unlikely.


Memoria Cards

Card Effect Cooldown Eng Text Jap Text
The Day They Became Friends
Chance to Critical [I] & Attack UP [II] (Self / 3 T)
Max Limit Break:
Chance to Critical [I] & Attack UP [III] (Self / 3 T)
9 turns
Max Limit Break:
7 turns
I was all alone. I didn't want to do anything anymore.

Holding my knees, I looked down and wanted to disappear. "That is...Let's be friends!" But, that child reached her hand out toward me.

ひとりぼっちだった もう何もしたくなかった

膝を抱えて うつむいて 消えてしまいたかったのに 「あのさ…友達になろうよ!」 でも、あの子はこんな私に手を差し伸べてくれた

Fate Has Begun to Tumble
Chance to Darkness [V] (All / 1 T)
Max Limit Break:
Chance to Darkness [VI] (All / 1 T)
Max Limit Break:
**Unique to Matsuri Hinata**
It popped off, Usa-chan rolled right off.

Was it just the rabbit that tumbled and rolled away? I still don't know the child that dropped it or the child that picked it up Fate soon began to tumble and roll...


コロコロ転がったのはウサギだけ? 落としたあの子も拾ったこの子もまだ知らない コロコロガラガラもう運命が転がり始めてるって…

The Girls' Daily Scenery
Blast Damage UP [I] & Charged Damage UP [I] & Accele MP UP [I] (All / 3 T)
Max Limit Break:
Blast Damage UP [I] & Charged Damage UP [I] & Accele MP UP [I] (All / 3 T)
10 turns
Max Limit Break:
8 turns
Matsuri: "Sorry I'm late!"

Arisa: "Geez! Where were you selling the can apologize with a bottle of juice." Chisato: "Because Arisa is never late in the morning" Haruka: "Yes, yes, you're always playing around! Let's start our strategy meeting."


アリサ「ったく!どこで油売ってたのよ…お詫びにジュース1本ね」 チサト「アリサだって、いつも朝、遅れるじゃない」 ハルカ「はいはい、じゃれ合いはそこまで!作戦会議始めるわよ」

Inherited Amulet
Defense UP at Critical Health [II] & Defense UP [IV] & Anti-Burn
Max Limit Break:
Defense UP at Critical Health [III] & Defense UP [V] & Anti-Burn
Passive The memories I've regained, the important people I've lost.

I don't want to forget anything that's hard or painful. "No matter what happens Matsuri...don't give up until the end." With the entrusted promise, Matsuri Hinata goes forth.

取り戻した記憶 亡くしてしまった大切な人たち

辛いことも苦しいことも何ひとつ忘れたくないから 「マツリはどんなことがあっても…最後まであきらめない」 託された約束と共に日向茉莉は進み続ける

Once Again, Taking Your Hand
Max Limit Break:
Accele MP Gain UP [III] & Blast Damage UP [III]
Passive A girl all alone. A truly kind girl.

Searching. Searching. Finally she found that child. I don't know why I had forgotten until today. However, that child reached out to hold her hand a second time.

ひとりぼっちの女の子 本当は優しい女の子

探して 探して ようやく見つけたはずの子なのに 何故か今日まで忘れてしまっていた でも、その子は差し出したこの手を再び取ってくれた

External links